It’s easy for us, as Biltong crazies, to say that we are certain of the properties and goodness of our M-EAT! A lot of research and development has gone into making your favourite meat snack what it is today – tasty, healthy and nutritious. We pride ourselves on the quality of our biltong and we’re here to tell you why you should buy our M-EAT!
Whilst our range of M-EAT! biltong snacks can be consumed at will, whether as a daytime snack or a post workout feed, it’s also rather useful to know what is being consumed. Much of what is available to us nowadays is full of additives and preservatives. Naturally, we were not happy with what the market had to offer so we took it upon us to do better and we love what we do.
Knowing how important ethically sourced and produced products are and their impact on social, economic and nutritional aspects has made our choices a lot easier.
Ethically Treated Animals
When it comes to sourcing ethically produced meat for our biltong, we don’t cut corners or compromise. Animal welfare is a key factor in the quality of the meat it produces and the farms that we work with have a vet on staff. We all know that you are what you eat, and this coupled with exercise healthy lifestyle will keep you more energetic and leaner. Junk foods and a lack of regular movement will cause you to feel slow, lethargic and frumpy. The same goes for our beef.
Farming is as old as the hills but the way in which meat has been produced has changed substantially since the industrialisation and mechanised methods of farming at large scales in the nineteenth century took a ginormous leap. Industrialised food took its toll on our environment and wildlife, not sparing our health either.
Our ethically sourced beef is raised and nurtured on farms of vast green lands where they graze on the grass beneath their hooves, rather than grain. Natural grass is high in key nutrients such as Omega-3s and B vitamins which are then found in the meat itself amongst other nutrients that contribute to good health.
Such farms, better known as organic or biodynamic farms are also prudent with their impact on the environment and are careful to minimise any adverse effects their methods may have. They do so by avoiding the use of oil-based chemicals which sit in the soils for a much longer period thus impacting the nutrients of the grass and therefore the meat. This also preserves the quality of the soil and that new shoots of fresh green grass are not congested with chemicals or undesirable substances.
Put simply, eating 100% grass-fed (or pasture fed), outdoor-reared, free range meat, is better for us, the animals and helps to support a more biodiverse, natural, ecology.
We source British and get our meat directly from certified U.K. farms that produce beef that is fully traceable.
Farming in the U.K means that animals graze on plush green pastures that are produced by all the wonderful rain we have. Farming in harmony with nature also means meat is happier and healthier whilst being nourished on their natural diets.
It goes without saying that eating any meat involves the slaughter of animals. It’s one stage that is inevitable in the life cycle of animals that are farmed for human consumption. In the U.K., animal welfare is heavily monitored by organisations such as the RSPCA and The Food Standards Agency. These organisations, more specifically the FSA, employ vets in all abattoirs to ensure a minimum standard of animal welfare whereby animals must be kept calm in holding pens, moved through the system without excessive force and rendered unconscious before a swift slaughter. We wouldn’t want the beautiful beasts to suffer.
Changing the world
Average daily consumption of meat in the U.K per person amounts to 226g and remains a core element of the British diet. Last year alone, there was a rise in the consumption of beef specifically as it proved to be a favourite for delivery and take-aways during the pandemic, rising by +28%. No wonder more and more of the population want to know how their favourite meat is farmed.
Food ethics and sustainability are topics which are increasingly important to the British public, and rightly so. The demand for ethically sourced, produced and labelled products has had a snowball effect and Britain has become more invested in its fitness, health and overall nutrition over recent years. We’ve heard it recently all over the news – no more junk food ads on the T.V. before 9pm soon and there are constant incentives and ideas to eat well and get moving.
A study was carried out by Harper Adams Deputy Vice-Chancellor Professor Michael Lee to show the role of responsible consumption of beef can play in delivering key nutrients which we need and are less available from plant proteins. It suggests that “beef can be part of a balanced diet – even though it may have a larger environmental footprint per unit of mass, it may still form part of a sustainable diet due to the key nutrients it provides.”
It’s been proven that protein content and the general nutritional value in biltong is far superior to that of many other supposed healthy snacks and the direct health impacts are more recognizable.
At M-EAT!, if you don’t know it already, we’re all about promoting health, fitness and of course, good nutrition. We’re passionate about bringing you a quality product that contributes to a healthier way of life and that is enjoyable too. 50 per cent of our M-EAT! biltong is protein. It’s low in carbs and fat too. We only add a bit of flavour with all natural ingredients to bring you some variety and these are prepared in the same way they always have been – with the 400 year old South African technique that preserves all the goodness of the meat.
So there you have it - our reasons for choosing us as your favourite supplier of a wholesome, yummy and ethical biltong snack. We do our best to make sure we’re in line with regulations throughout our processes so that we can bring you the best of the best – no faff, no additives, just great tasting M-EAT! biltong.